Level Up in Six Weeks
A 6-week working lab for marcomms leaders who are done executing other people’s priorities.
Most marcomms leaders aren’t stuck because the work is too hard. They’re stuck because the role was never designed to be strategic. The Accelerator is built around fixing that structure.
You bring real challenges from your institution. Together we work through a structured process to identify and tackle the challenge with the biggest impact and build a plan to move it forward.
Fall Cohort:
- 6 week workshop, then monthly check-ins
- Sept & October
- Max 4 participants
- Create real solutions to your real challenges
Articles & Insights
What They’re Saying
Words from players who know a thing or two in our line of work.
No one really teaches you how to be a manager. Being great at your job is one thing, but leading a team, especially a creative one, requires an entirely different skill set. That’s why Jeff’s insights were so valuable to me in my role as our campus’ marketing and communications lead.
DAVID STEIMAN, Director of Marketing, Pasadena City College
We all get to a point in our careers where we feel like we are on our own and don’t have the support of a mentor. Here is where Jeff comes to the rescue.
LUIS LANDEROS, Creative Director, Arizona Western College
Jeff has a rare ability to combine strategic thinking, deep higher-ed marketing expertise, and a genuine understanding of how to move people to act.
CHRIS RAPOZO, AVP Marketing Strategy, Stamats
Where you’ve seen me
Tools to Level Up
New Manager’s Playbook
Are you new to your marcomms manager role?
Are you looking to step into marcomms leadership?
Or are you an experienced marcomms manager who direly needs help figuring out how to right the ship?
Great. I’ll teach you the non-negotiables to be successful in this custom-tailored program.
Format
Module-based units, 3-hour workshop to a full day retreat.
Delivery
In-person small group or virtual options.
Modules
- Leading & Coaching Creative Teams
- Goal Setting & Professional Development
- Filling Your Space & Managing Organizational Relationships
- Using Marketing Strategies, Tactics & Tools
- Successfully Planning & Managing Projects
- Managing & Budgeting Resources
- Using & Building AI Tools to Leverage Your Output
GPTs that work for YOU
Be honest. Are you overwhelmed with all the AI tools out there?
Short on brain power or emotional energy for a deep dive into some AI rabbit hole?
Skip the hype and get comfortable making AI work for you.
Learn how to use and build tools you can actually use to crunch numbers, improve comms, streamline projects, and workshop your raw ideas into vetted strategies and tactics from someone who has walked in your shoes – and has the blisters to prove it!
Start Using Now
SMART Goal Builder – Set better goals for yourself and your team
Custom GPT Builder – Make your own custom GPTs
Custom Setup & Training
Custom RFP Builder – Think through what you need and write the doc to help you get it
Crisis Comms Plan Builder – Meet your worst-case scenario thought partner
